Flaaks is an concept for linen products, focused on environmental consciousness and making the world a little cleaner. The name Flaaks comes from the Frisian word for linen, reflecting its origins in Friesland, Netherlands. Together with Jan Dupon, who conceived this idea, I have had the opportunity to help shape this concept and lay its foundation. Collaborating with organizations such as Wad van Waarde, they aim to create new products from the flax plant and bring them to market. Flaaks placing a strong emphasis on craftsmanship. Exciting to see how this will develop in terms of both product and design.